VIDEO - Israeli couture straight up loved by fashion label Frau Blau an innovative way has launched first flight aboard Air Hungary Wizz Air Budapest to Tel Aviv last week to life.
The passengers were kept in the dark about the unconventional catwalk until they boarded the plane, if they flaunt models on the course were presented wearing trademark tale inspired clothing. The couple behind the Israeli fashion label said Helen Blau and Philip Blaustein they hoped the show would the relationship between their own countries and Eastern Europe, particularly in Hungary, or mark.
According to Ms. Blue co-founder and designer Philip Blue "Our collection is based on the popular European fairy tales. And of course the tradition of European Jewish fashion. So I think we have some kind of link between climate hot Israeli and European tradition. Many famous Israeli designer, Hungarian roots. "
The show is part of a campaign to promote the Israeli Ministry of Tourism to the cultural exchange between the two countries and encourage visitors to both sides.
"I do not think any discussion of Israel should one talk about the Middle East conflict, tanks, bombs, etc.," says Israel Textile & Fashion Association director Ofir Lev. "I think we have a normal life here. This is a very normative life and the country, and we need to show this part of the world. The world does not know.
"I think fashion is a kind of international language and we can speak any language we want, but fashion is behind him, and we must show the world that we have something else. We very interesting culture, good food, great fashion."
As models have been primped and style before the show in a small backstage at Tel Aviv Ben Gurion Airport, passengers had no idea she would soon be the exclusive club of fashion mile high and a different type of track.
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